Promoting a
kind lifestyle

  • Ethical
  • Vegan
  • Cruelty Free

Not To Die For started life as a personal blog, occasionally updated with vegan recipes, cruelty free beauty and ethical interior design inspiration.

As a passionate vegan, Founder Dawn always knew she wanted to run her own ethical business to promote a kind lifestyle and help like-minded brands to grow.

Having established a career and gained valuable experience in working in the commercial creative, marketing and PR industry, she decided to follow her dreams by creating Not To Die For a full-service, ethical marketing consultancy.

Since 2016, Not To Die For has developed into a popular online destination, designed for people to discover inspiration on cruelty free living and as an effective platform for ethical brands to place their products and key messages in front of their target audience.


We have worked with some fantastic and truly inspirational ethical businesses through Not To Die For.

We offer a full range of creative communication services and affordable, bespoke packages to help your brand grow. Find out more on our Work With Us page.